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The 30 years between 1940's and the 1960's saw a great evolution in the amount of products existing under the Hyster brand name. In 1946, Hyster opened a plant in Danville, Illinois that was completely devoted to mass producing trucks. This allowed Hyster to drive its costs down and, at the same time, offer a better quality product at industry competitive rates. In 1952, Hyster began its first foray in to the international production market through opening its first plant in the Netherlands. The Netherlands plant was originally designed to produce two products: Hyster 40" and the Karry Kranes.
Hyster continued to aggressively expand its manufacturing operations all the way through the 1950's and 60's. They began building container handlers in the US in 1959 to satisfy the ever growing demand for transportation goods. In 1966, Hyster developed a process for allowing a lift truck to go both ahead and backwards using the same pedal. This pedal was referred to as the Monotrol pedal, which revolutionized the industry. Later in the decade Hyster opened a R and D centre in Oregon that was focused on improving the design and performance of forklifts. The centre is still one of the world's greatest testing facilities in the materials handling industry.
The sixties was characterized by rapid growth throughout the whole materials handling industry. Due to this, Hyster considered it necessary to refocus its strategy towards these emergent mass markets. Accordingly, in 1970, the XL design philosophy was born. The XL design philosophy allowed Hyster to afford greater quality at a more inexpensive cost. A further expansion in production capabilities was necessitated by the need in Europe for Internal Combustion Engine Vehicles. To fill this hole, a plant in Craigavon, Ireland was opened in 1980. Through the 80's Hyster continued to focus on developing industry leading forklifts. The Hyster brand name was known throughout the world for its commitment towards superiority. This attention to quality brought many suitors for the company. In 1989, a large multinational company based in Ohio called NACCO Industries bought Hyster and began an aggressive growth plan. NACCO promptly replaced the XL philosophy with a more driver oriented truck that concentrated on operator comfort, which is recognized as the XM generation of lift trucks.
The shift in supply change management to a much more just-in-time focused arrangement has meant that Hyster has had to frequently make investments in new technology. Acquisitions and investments were made in the US, Italy, Netherlands, and numerous other places all over the world. All of these investments have made Hyster a world leader in the lift truck market. Recently, Hyster celebrated its eightieth anniversary as an industry leader of materials handling equipment, which consists of more than three hundred different versions of lift trucks.
